The biggest problem we have is attracting people to go into engineering. And the reason is because people don’t want to do tedious and mundane things. They want to have a bigger impact on the world.
When we can give them tasks that they can more directly connect with versus tedious engineering tasks, the more likely we are to attract talent. Because today what we’re competing with is the gaming world and we’re competing with the media world and the social media world.
But I think understanding that the next generation of engineers, there’s likely going to be fewer of them. And the ones that are going to be in the industry are going to have a bigger impact on the world, whether it’s from sustainability, or people, or whatever. So, connecting those things together, in my opinion, is really going to be the difference in our ability to retain and attract new talent.